About Us

Good Health PR was founded by Charlotte Dormon and Andrea Kilbride, two specialist natural health PR professionals who bring a wealth of wellness industry expertise from over two decades of health, nutrition, fitness, food & drink, beauty, lifestyle, and ethical public relations career experience. 

Charlotte and Andrea work alongside their own brilliant team of PR's, social media and influencer managers, copywriters, and credible health experts – including a medical nutritionist on the team - to provide a range of valuable PR services and press office support to help brands build strong relationships with the media and their businesses flourish.

Our experience

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“Charlotte is the most dynamic person I have ever worked with. She has a natural gift for really getting beneath the skin of a brand, understanding it inside out, and knowing how to communicate about it in such a way that gives it and its products star quality, leaving journalists wanting to know more. No matter the size of the budget or scope of activity, Charlotte is never short of ideas or creativity. Any brand in Charlotte’s charge is in excellent hands.”

— Kate Willacy, Global Communications Lead, Pukka Herbs

What we do

PR & Consultancy

To make your brand stand out from the crowd, it’s essential to have the right type of PR support that drives brand loyalty, credibility and customer demand. We have a wealth of experience of working with both wellness entrepreneurs launching their first startup business, to driving engaging media campaigns for high-level FMCG leaders to help them achieve success.

Experts

Finding the right media savvy medical expert and newsworthy spokespeople and opinion leaders for your brand throughout your communication strategy is a key component to success. We have built strong relationships with numerous high profile key experts who we can match to partner with your brand.    

Creative Strategy

Engaging, enticing and exciting creative ideas are the first and essential seeds that are required to grow the ripe & delicious fruit that feeds any successful brand launch and marketing campaign.  We pride ourselves on being unrivalled in this area and make it our absolute heartfelt mission to provide our clients with creative ideas that help their brand flourish.   

Social and Influencers

One of the most powerful and exciting things for a brand to experience is seeing high-profile influencers sharing a passion for their products. From engaging Instagram posts to educational blog reviews, let us help you find the influencers, ambassadors, and social media activation you need to help tell your story.

Media Partnerships

Using your marketing budget to pay for adverts is not always the best investment or approach you can take to fully engage with the audience you are trying to communicate with.  We have built long-term relationships with numerous media titles and work closely with them on a regular basis to create bespoke campaigns that help to drive brand awareness amongst their audience.

Presenting

Effective presentation and public speaking skills are essential when showcasing your brand to the public.  We can help you get the wow factor you really need to make your brand stand out from the crowd, and really make the impact you need to win over the target audience for your product or service.

Testimonials

“Andrea was one of the first PR professionals I really got to know – she took the time to build a good working relationship and only ever gets in touch with opportunities that are relevant. Her emails tend to go to the top of the queue!”

— Laura Williams, Fitness Journalist at Metro, Glamour, and Fabulous

“Charlotte is great to work with! Her enthusiasm for her clients is second to none and she shows a real passion for her work. She’s always upbeat and breathes life into everything she does, which makes my life easier!”

— Lucy Gornall, Woman & Home

“Working with Charlotte is always a pleasure. I’d put the down to her deep knowledge and passion for the subject, her eye for the story, and her talent with people. She’s always one of my go-to PRs for a story.”

— Brigid Moss, Red Magazine

“Charlotte is a bundle of energy and ideas. She'll think quickly and always comes up with great ways to get your brand more exposure and engaging campaign ideas along with it. It's been a pleasure working with her on Tonic Health.”

— Sunna, Founder of Tonic Health

“When I need expert health quotes, Andrea is always the first person I contact. She knows her client’s brands inside and out, so can provide a quick and accurate turnaround from their experts. She’s fabulous!”

— Faye Smith, Health Editor, Woman’s Own

“I love working with Charlotte! She is a consistent force of positive energy. Charlotte’s passion, drive, and determination always manage to bring a wonderful flow of creative and commercial ideas!”

— Richard Turner, Ombar

“Charlotte knows the wellness industry better than anyone I know. Her knowledge teamed with her passion for helping brands reach their marketing goals is a killer combination that has seen her work on many successful campaigns.”

— Sadie Read, Hip & Healthy

“Charlotte has been instrumental in building brand relationships for DOSE and acted as a facilitator throughout campaigns. Charlotte thinks and works creatively with clients’ budgets & brand stories to maximise reach with our audience.”

— Shara Tochia , DOSE Magazine

“Charlotte is one of the best PRs I know. She makes it her business to know exactly who my readers are and what makes them tick. As a result, all her pitches are directed at me and my clients. That's refreshing in a world where journalists are bombarded with daily one-size-fits-all pitches from PRs that have nothing to do with the needs of our readers. The result is that many of Charlotte's ideas are original and exclusive to me, which saves time and makes me much more likely to listen, and turn what she is saying into a story. 

She also has an incredible talent for generating timely, unique ideas that don't 'sell' a product but serve a reader's needs — that what I care about and she knows that. 

Most importantly, Charlotte treats me like an individual and gets to know my publications and regular slots. She takes time to meet up and discuss ideas and features I have in the pipeline. Having that kind of contact makes me much more likely to cover her clients.”

— Anna Magee, CEO of Healthista

“Lola and the team are great. They have a wealth of knowledge about the magazines and websites I write for, so they know exactly what to pitch and when. They've already done their research so by the time a press release is sent to me, I can easily include it. Plus, these guys are just great to work with!”

— Faye M Smith, Deputy Health Editor at Future plc

Lola is extremely personable and on-the-ball – I know that if I need a product for the magazine, she’ll send me everything I need speedily, without me having to chase. She understands her product and is always enthusiastic and helpful.

— Hayley Merrick, Cookery Editor, Bella and Take a Break

Experts

We regularly work with some of the UK’s top industry experts including:

DR NAOMI NEWMAN_BEINART

PhD Medical Nutritionist @drnaomib

MATT LOVELL

Sports performance nutritionist @aminomannutrition

SHONA WILKINSON

Nutritionist and natural health expert @shonawilkinsonnutrition

LIBBY LIMON

Nutritionist and yoga teacher @libbylimon

ZOE PALMER-WRIGHT

Nutritionist and naturopath @zoepalmerwright

DR GEMMA NEWMAN

AKA The Plant Power Doctor (@plantpowerdoctor)


SEBASTIAN POLE

Master Herbalist and Co-Founder of Pukka

SARAH LINDSAY

Celebrity PT and Three-time British Olympian @roargirlfitness

CARLOS COBIELLA

Consultant Orthopaedic Surgeon

LARA HUGHES

Clinical Nutritionist and Naturopathic Practitioner @wholistichealth_bylara

NIKKI HILLIS

Women’s Wellness Educator @nikki_hillis

ROSIE MILLEN

AKA "Miss Nutritionist” @missnutritionist

We can help you with:

  • PR strategy and consultancy

  • Campaign and press office management

  • Ideation and market research

  • SEO copywriting & digital marketing

  • Editorial content & features

  • Scriptwriting, filming, and editing

  • Media partnerships

  • Brand consultancy

  • Media training

  • Influencer marketing

  • Health coaching

  • Presenting

  • Social media